Ways to Increase Sales for the growing businesses

·        Train and encourage every employee to sell. For example, when asked where they worked, an employee can respond ‘I work at Central Printers; we offer the best service’ or ‘I work at the Central Printers, we have the lowest prices’. Educate the employees on your range of services and products, their features and advantages. Give the employees incentives for selling.

·        Encourage your staff to educate customers. For example, after a customer has come to pick up their cleaned carpet, instead of just handing over the carpet, they should educate the customer on how to take care of the carpet, and recommend products that can remove stains, available from your shop.

·        Give your customers insider tips, such as, if you have a promotion or sale coming up, tell your customers about it.

·        There should be a clear and obvious difference between regular customers and other customers – a difference that your regular customers perceive as showing that you value them.

·        Set up a customer rewards program.

·        Distribute free samples to customers.

Every business needs new customers, but it is not the only way to increase sales. Focusing on enticing your current customers can make increasing your sales easier – and best of all, build the customer loyalty that results in repeat sales.

“I NEED MORE CUSTOMERS….DON’T I?”

Studies show that it is more expensive to bring a new customer on board than it is to hold onto an existing one. The chance of successfully selling to former customers is 20 to 40%, significantly higher than the 5 to 20% chance of selling to a brand-new prospect! Our customer rewards program, is designed and priced to equip the growing business owner with the information required to carry out a lost client campaign, which is a cheap and effective way to make those clients feel appreciated and let them know you want them back. With our rewards program, you will:

• Capture all client information - contact and transaction information
• Run a report when required of clients who have not bought from you recently - If your business is retail, a period of 60-90 days after their last purchase is optimal.
• Send a personal letter (by regular mail or email), designed to bring them back to your business - Let them know they are missed and that you want to make sure they have been happy with the solutions you provided. Make a special offer to bring them back in the fold. For retail, a certificate for something free with any purchase works well. Businesses respond well to "technology check-ups" and information about new solutions you have available.
• Have a web based secure points system that requires no special hardware
• No special computer knowledge required either, mo maintenace, we maintain the database and software, all for one annual fee.

Oprating screens:

Select customer by; customer number, phone number, last name

Enter purchase amount and save.

New customer information screen

Lost customers’ screen.  

custom settings 

customers by postcode